One must surely be wondering as to why the number of daily deals site's in Sri Lanka are on the rise. The answer is pretty obvious, people are are attracted to purchasing things when there is a significant discount. In the case of shopping outlets, they always rely on offering discounts when trying to push sales. However, daily deal sites, have a similar objective, but not for themselves, but for the people who are providing them the deals, the merchants. This is why the daily deals are having so much success. Anything.lk, are into providing,  big deals Sri Lanka. This is a win situation for everybody, the consumer gets a huge discounts and ends up saving a lot of money, the merchant receives a lot of exposure and the business gets more sales. A great example of big deals site in Sri Lanka is Anything.lk. They seem to have got the recipe right for attracting a wide target audience.